Switch off the old and turn on the new with Midnight Motives: The Resolutions Party presented by Altimate & Grey Goose! This 2019, we plan to stop procrastinating and start living for the nights that we don’t remember!
Campaign Concept – The Resolutions Party
What’s a club without a neon party night?
What we did
The client came to us with a brief of making a neon party night work. A theme that will never go wrong, but only workable under the effect of UV light.
With the budget, we created an overhead of neon balls above the dance floor, a photo wall where party goers can pen down their wishes with neon markers, and some quirky resolution quotes pasted around the club.